If you keep up with our posts at The Lively Merchant, you’re likely in retail. You make a living selling stuff for your customer to put in her abode. What do you really know about this place she calls HOME?
Where exactly does she live? Have you at driven through your best-selling neighborhoods?
Are there swing sets in the backyards and bikes on the sidewalks, or neatly trimmed shrubs and clean swept patios? Are there minivans overflowing with sporting goods and fast food wrappers, or Buicks and Caddies tucked into organized carports?
How many people live there? How old are they? What are their hobbies?
Now, how do the products and services you offer in your store make her want to invite you into her home for a cup of coffee?
Do you want to know these answers with certainty instead of taking a wild guess? Contact us to glimpse behind the magic curtain and see what life’s really like in her home.