Grey Suit Retail, our online marketing and web development company, provided this data to FURNITURE|TODAY
FURNITURE|TODAY April 18, 2011
This week’s EIntent presents the most-purchased products through Grey Suit Retail’s portfolio of online retailers for 2011′s first quarter. Upholstery, including stationary and motion sofas, recliners and chairs, and master bedroom were bought the most between January and March.
Furniture/Today’s 2011 Consumer Buying Trends Survey reveals that 7.9% of U.S. households plan to buy a stationary sofa this year; 4.0% plan to buy a motion sofa; 4.6% plan to buy a recliner; and 3.8% of households plan to buy a master bedroom in 2011.
According to Grey Suit Retail’s data, consumers spent an average of $480 for upholstery online during the three-month period; an average of $317 on master bedroom; $214 for casual dining; $115 for occasional tables; $441 for sofa-sleepers; $272 on entertainment; $70 for decorative accessories; and an average of $450 for online purchases of home office furniture.
Retailers sell stuff. That’s it. That’s all they do. Grey Suit Retail is the furniture industry’s only SaaS platform that fully integrates a website, e-commerce shopping cart, email marketing, traditional marketing, blogging, analytics, and now Craigslist, in one simple yet powerful tool that gives you complete control of your online strategy. Go to greysuitretail.com to see how everything we do is designed to help you sell more stuff, keep more customers and make more money.