Homeland Security. Security blanket. Social Security. Security system.
Security is our most basic human need. If we feel insecure we are unable to love, to work, to shop. Yes, to shop.
Certainly you remember the uncertain anxiety in the days following 9/11 and Hurricane Katrina. As a country, our entire sense of security was forever altered. Then the phenomenon of “nesting” was defined and many of us benefited from a national desire to circle the wagons.
Are you ready for the next cataclysmic event? How will you weather the next weather disaster or whatever act of God or madman may befall us? How will you keep your family safe? Do you have an obligation to keep the families of your employees safe by making sure your business can function?
Do you have a plan?