16 Oct

Seriously?

I found the opposite end of the spectrum today at website for a furniture retailer whom we help in several areas of media. Here’s what every single page on their site says about online pricing: "Online Pricing - For a variety of reasons, including manufacturer restrictions, technical issues, and constant change, we are unable to quote prices online or by email..."
11 Oct

What does the lady say?

The single most important number that directly impact your profitability doesn’t even appear on your financial statements: Customer Satisfaction. Our Ask Ms. Jones™ process provides you with prompt, actionable information so you’ll know exactly what your customers are saying about
24 Sep
21 Aug

Profitsystems, MicroD, Lively Merchant Team up for e-Showroom

Retail automation vendor Profitsystems has partnered with MicroD and The Lively Merchant on e-Showroom an advanced Web solution designed to help their customers sell additional product, more effectively and efficiently. e-Showroom enables retailers using Profitprofessional software to integrate and cross
04 Apr

Should you fire your website?

What would it look like if your online strategy worked perfectly? Site visits? Catalog pages? Phone calls to your store? Sign-ups for your online newsletter? In retail, “wins” are often defined by someone other than the business owner. Vendors design
26 Mar
10 Mar

Digital Nomads

Hugh MacLeod said, “The old ways are dead. And you need people around you who concur. That means hanging out more with the creative people, the freaks, the real visionaries, than you’re already doing. Thinking more about what their needs
16 Jan

Industry-Wide Web Summit

February 8 in Vegas, baby! REGISTER HERE Many in the home furnishings industry are still trying to figure out how to best use the internet to boost the bottom line. To simplify the complex world of online marketing, home furnishings
10 Jan

Would you like an 11% increase in 2009?

“If you’re not converting to commerce at your Web site, I don’t think you’ll be around 10 years from now,” said Ed Stevens, chief executive of Shopatron. Mr. Stevens was talking directly about the furniture business when he made this
09 Dec

Beware of the Doghouse

To all the women out there who’ve ever unwrapped a vacuum cleaner, and to all the retailers who think the best ads are about product, price and promotion. Merry Christmas from The Lively Merchant